Kia Tasman Launches in Morocco: A New Generation Pick-Up Combining Design, Performance, and Technology
Kia Morocco officially enters the pick-up segment with the launch of the Kia Tasman, its first pick-up model fully designed to meet the demands of modern mobility. Built for work, leisure, and adventure, the Kia Tasman positions itself as a versatile and technology-driven pick-up, responding to the growing demand in Morocco for vehicles that combine robustness, comfort, and lifestyle appeal.
With its bold design, advanced driving technologies, and impressive load capacities, the Kia Tasman introduces a new benchmark in the pick-up market.
Bold Exterior Design Inspired by Kia’s Off-Road DNA
The Kia Tasman stands out immediately thanks to a strong and assertive exterior design. Breaking away from conventional pick-up styling, it features clean lines, a wide stance, and functional details that reinforce its rugged identity. The embossed rear logo, integrated tailgate handle, and optimized body proportions highlight a vehicle designed for practicality without sacrificing aesthetics.
Inspired by Kia’s off-road SUV heritage, the Tasman combines durability with a contemporary look, making it equally suited for professional use and outdoor adventures.
A High-Tech and Functional Interior Designed for Everyday Comfort
Inside, the Kia Tasman focuses on ergonomics, technology, and comfort. The cabin adopts a clean and symmetrical layout, with a user-friendly dashboard and large honeycomb-style air vents. A panoramic digital display system dominates the interior, featuring three screens including a 12.3-inch driver display, a 5-inch control screen, and a 12.3-inch infotainment screen.
Storage has been carefully optimized, offering up to 33 liters of space under the rear seats. Sustainable materials such as bio-based synthetic leather and recycled PET fabrics are used across the cabin, reflecting Kia’s environmental commitment. The X-Line and X-Pro trims enhance the interior with exclusive two-tone finishes and premium details.
Engine Performance and Advanced Off-Road Capabilities
Under the hood, the Kia Tasman is powered by a 2.2-liter diesel engine producing 210 horsepower and 441 Nm of torque, available with a 6-speed manual transmission or an 8-speed automatic gearbox. Built on a reinforced body-on-frame platform, the Tasman delivers reliable performance both on-road and off-road.
Its suspension setup includes double wishbones at the front and a rigid rear axle with leaf springs, ensuring stability and comfort across varied terrain. Designed for demanding environments, the Tasman can ford water up to 800 mm deep and features an intelligent all-wheel-drive system with multiple driving modes including Eco, Smart, Sport, as well as specific off-road modes for sand, mud, and snow. The X-Pro version adds Rock mode, an electronic rear differential lock, and X-Trek mode for controlled off-road driving.
Safety Technologies and Driver Assistance Systems
Safety is a key pillar of the Kia Tasman. The pick-up is equipped with a full suite of advanced driver assistance systems, including lane keeping assist, adaptive cruise control, collision avoidance, blind spot monitoring with video display, driver fatigue detection, and adaptive headlights. These technologies ensure confident driving in urban, highway, and off-road conditions.
Load Capacity, Towing, and Versatility for Work and Leisure
Designed to perform in both professional and recreational settings, the Kia Tasman offers one of the largest cargo beds in its segment. It provides a load volume of 1,173 liters, a payload capacity of up to 1,145 kg, and a towing capacity of 3,500 kg. Its reinforced cargo bed structure improves stability and comfort even when fully loaded.
The Kia Tasman is available in Double Cab configuration with Active and Design trims, as well as the more adventure-oriented X-Line and X-Pro versions. A wide range of modular accessories allows customers to customize the vehicle according to their needs, whether for work, travel, or outdoor activities.
Kia Tasman Price and Availability in Morocco
The Kia Tasman is available in Morocco from 378,900 MAD as a launch price for the Double Cab version. Orders are now open, with deliveries starting in February 2026. The Single Cab version is scheduled to arrive in June 2026, further expanding the range.
A Strategic Entry into the Moroccan Pick-Up Market
With the Tasman, Kia makes a strong entry into the pick-up segment in Morocco, offering a model that blends design, technology, performance, and versatility. Positioned as a lifestyle-oriented pick-up with serious capabilities, the Kia Tasman responds to evolving consumer expectations and strengthens Kia’s presence in the Moroccan automotive market.
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