IKEA Unveils Its 2027 Catalogue in Morocco, Introducing Locally Made Mattresses

A home takes shape through the details of everyday life: a welcoming table, a comfortable bed, a place for everything. With its new catalogue, IKEA Morocco explores these familiar needs through practical design and fresh inspiration. Launched on October 7, the edition also marks ten years of the brand’s presence in the Kingdom.

Inside the IKEA Catalogue 2027

Across 340 pages, the IKEA catalogue 2027 brings together more than 2,000 products, including new arrivals, seasonal ranges and limited collections. Alongside furniture and accessories, it offers ideas for making rooms more comfortable and functional. Moreover, the selection reflects the brand’s experience of Moroccan homes, where hospitality and shared moments shape how spaces work.

Prices That Can Only Go Down

For households planning their next purchase, the catalogue comes with a clear commitment. IKEA Morocco says its featured prices will remain stable until the end of July 2027, with reductions possible but no increases. In addition, the brand announces further price cuts on hundreds of favourites, following reductions on 1,000 products.

Made in Morocco

The edition also introduces IKEA’s first mattress manufactured in Morocco and designed for the Moroccan market. Beyond expanding the bedroom range, this launch gives local production a place within the brand’s anniversary story. According to IKEA Morocco, the initiative supports investment and job creation while bringing its products closer to customers across the Kingdom.

Making Room for What Matters

Storage takes a central role throughout the catalogue, from solutions that keep belongings out of sight to furniture serving several purposes. Rather than treating organisation as an afterthought, these ideas make it part of the room’s design. As a result, spaces can adapt more easily to daily routines, visiting guests and changing needs.

From Paper Pages to Digital Planning

The IKEA catalogue 2027 connects its printed pages with digital tools through QR codes. Readers can explore product details, compare options and shop online. Furthermore, augmented reality tools let customers visualise products in their own rooms, helping them consider how a piece might fit before buying.

Support Along the Way

Alongside its collections, IKEA Morocco outlines services for different stages of furnishing a home. These include free planning and consultation, kitchen measurement, delivery, assembly, remote planning support and flexible financing options. In addition, a furniture removal and recycling service addresses what happens to existing pieces when a room changes.

A Catalogue to Live With

Available in French and Arabic, in print and digital formats, the new catalogue is reaching homes across Morocco. Customers can also collect a copy in store. Ultimately, this anniversary edition brings together accessible design, practical planning and a first step into local manufacturing, with everyday life at its centre.