Fairmont Taghazout Bay Crowned Morocco’s Best Beach Resort for the Third Consecutive Year
Perched above the azure waters of the Atlantic, just a short drive north of Agadir, Fairmont Taghazout Bay has once again solidified its reputation as a benchmark in Moroccan luxury hospitality. At the prestigious World Travel Awards 2025, widely regarded as the “Oscars of the tourism industry,” the resort was named Morocco’s Best Beach Resort for the third year in a row.
This accolade reflects not only international recognition but also the unwavering commitment to excellence that defines Fairmont Taghazout Bay. Nestled between argan-covered hills and golden Atlantic beaches, the resort is a haven of contemporary elegance and Moroccan art de vivre. Its sleek, beach-inspired architecture, private villas with pools and butler service, and an immersive wellness offering are complemented by a vibrant culinary scene led by Executive Chef Georgiy Danilov. With seven distinctive dining concepts, the resort continues to reinvent itself as a true gastronomic destination.
This year, Fairmont Taghazout Bay has enriched its offerings with innovative experiences. Highlights include the opening of NOLA, a speakeasy bar reminiscent of the jazz age with live performances and daring cocktails, as well as two new padel courts featuring a Bullpadel Proshop and a refreshing Matcha Bar. On the wellness front, holistic therapies such as Janzu, a deep aquatic relaxation, and transformational Breathwork sessions invite guests to reconnect body and mind.
Since its opening in July 2021, Fairmont Taghazout Bay has become an exceptional seaside destination that seamlessly blends refinement, discretion, and authenticity. Its unique location in a preserved ecosystem makes it an ideal retreat for families and discerning travelers seeking exclusivity, serenity, and natural beauty.
“This award is an honor that inspires us to continue raising the standards of luxury hospitality,” says Francis Desjardins, General Manager of Fairmont Taghazout Bay. “It is above all a testament to the passionate work of our teams and our commitment to offering each guest a truly unique experience on the Taghazout Bay.”
Established in 1993, the World Travel Awards celebrate excellence across all key sectors of the travel and tourism industry. Voted for by industry professionals and savvy travelers, this distinction recognizes Fairmont Taghazout Bay’s bespoke service, sustainable vision, and its ability to create memorable stays.
This recognition adds to a series of international accolades in 2025, including the renewal of the resort’s Green Globe certification for its commitment to sustainable tourism. Additionally, Condé Nast Traveler included Fairmont Taghazout Bay among the world’s best family hotels and in its prestigious Reader’s Choice Awards 2025 in the “Resort” category, further cementing its global appeal.
About Fairmont Taghazout Bay Located between the Atlantic Ocean and argan-covered hills, just 20 minutes from Agadir, this five-star resort spans 18 hectares of pristine nature. It features 142 bright rooms and suites, alongside 10 private villas with two to five bedrooms, pools, butler service, and breathtaking views of the bay. A lifestyle destination par excellence, it offers seven inventive restaurants and bars including the acclaimed Morimoto and Paper Moon. Guests can indulge in holistic wellness therapies at the Fairmont Spa or enjoy the vibrant beach club. Younger guests are catered to with dedicated kids and teens clubs, while sports enthusiasts can explore multi-sport courts, swimming pools, and the surf academy. The resort also features a refined conference center for private and corporate events, complemented by the nearby Tazegzout Golf Course.
Anchored in Moroccan and Berber hospitality and infused with a relaxed seaside spirit, Fairmont Taghazout Bay delivers an elegant escape where unforgettable memories are made.
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